Good Shepherd: A Fast-Tracked Digital Launch for the Sydney Film Festival

Good Shepherd, a mission-driven organisation dedicated to tackling economic and social inequality, approached OSKY with an urgent digital need: to design, build, and launch a landing page to support a powerful new awareness campaign premiering at the Sydney Film Festival. With under two weeks before the campaign’s debut, speed and precision were critical.

The Solution

To meet the tight deadline, OSKY streamlined the usual process and dove straight into rapid design and development:

• Rapid Discovery: We conducted a focused workshop with the Good Shepherd team to define key messaging, campaign goals, and the user journey—all in record time.
• Impactful Design: We delivered a bold and brand-aligned design that captured the emotional tone of the campaign while remaining simple to navigate.
• Lightning-Fast Development: Using WordPress, we implemented the design with mobile responsiveness and accessibility in mind.
• Live in Under Two Weeks: The fully functional landing page went live ahead of the festival, enabling Good Shepherd to make the most of its campaign momentum.

Explore the final product at: seenheardhelped.com.au

Results & Benefits

• Successful Festival Launch: The campaign site was ready and live before the Sydney Film Festival premiere.
• Clear & Compelling: The page delivered Good Shepherd’s message in a concise, moving way—encouraging engagement from festivalgoers and the wider public.
• Built for Impact: Optimised for performance across devices and screen sizes, the page provides a seamless experience to all users.
• Easy to Maintain: With WordPress at its core, the landing page can easily be updated or extended as the campaign grows.

Conclusion

The Seen. Heard. Helped. campaign site is a testament to what can be achieved through collaborative focus and agile development. OSKY was proud to support Good Shepherd in bringing this important message to life on such a tight timeline—proof that speed doesn’t have to come at the cost of quality.