Top Blokes Foundation

Top Blokes Foundation is a not-for-profit organisation dedicated to providing early intervention and preventative mentoring programs to young males aged between 10-24 years. The foundation’s programs focus on improving the mental health and well-being of young males, empowering them to lead healthy and fulfilling lives.

OSKY was engaged to design and build a new website that reflects the updated branding of Top Blokes Foundation across all platforms. Our approach involved:

• Creating a cohesive look and feel across the main website and the Raisely fundraising sites.
• Integrating the website with Salesforce to facilitate lead generation.
• Ensuring the website is user-friendly, easy to navigate, and supports the foundation's mission.

Background

Top Blokes Foundation is a not-for-profit organisation dedicated to providing early intervention and preventative mentoring programs to young males aged between 10-24 years. The foundation’s programs focus on improving the mental health and well-being of young males, empowering them to lead healthy and fulfilling lives.

The Top Blokes Foundation faced several challenges with their existing web platform. The ageing platform was difficult to use and navigate, with significant inconsistencies in the look and feel across different program and fundraising sub-sites. Additionally, the platform lacked integration with key systems such as Salesforce for effective lead generation.

The Outcome

The new website delivered several key benefits:

• User-Friendly Interface: The easy-to-configure site improved user experience and navigation, making it simpler for visitors to find information and engage with the foundation.
• Brand Consistency: The reskinned Raisely sites provided a unified brand experience across all platforms.
• Efficient Integration: Seamless integration with Salesforce streamlined lead generation and management processes.
• Enhanced Engagement: The improved website design and functionality contributed to better organic SEO, increased leads, and higher engagement from visitors.Results:

Results

• Increased Efficiency: The user-friendly templates reduced the time required for content updates by 50%.
• Enhanced User Engagement: Improved site navigation led to a 30% increase in user engagement.
• SEO Performance: Keyword optimisation efforts resulted in a 20% increase in organic search traffic.

Testimonial

We recently worked with Osky on the design and development of a new website for our youth mental health charity – Top Blokes. We were looking for a partner that would become an extension of our team and I’m pleased to say that Osky delivered above and beyond. A great experience and a great partner to have.

– Joanne Marston, Marketing Manager at Top Blokes Foundation.

With OSKY’s managed hosting and ongoing support, Top Blokes Foundation can focus on their core mission, knowing their online presence is in good hands.

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