Phu Bia Mining Website Development

Managed Services

OSKY Care

Technology Stack

Client

PanAust Limited

Industry

Mining

Location

Laos

    Background

    Phu Bia Mining, a key subsidiary of PanAust Limited, is integral to the company’s copper and gold production in Laos. While PanAust already had a well-established WordPress website, Phu Bia Mining required its own distinct online presence to reflect its unique operations while maintaining consistency with PanAust’s corporate identity.

    PanAust engaged OSKY to develop a dedicated website for Phu Bia Mining that would align with the parent company’s branding and structure. The website needed to address specific content and functionality tailored to Phu Bia Mining’s audience, while also incorporating features to highlight the company’s cutting-edge technology and commitment to safety. The multilingual environment in which Phu Bia Mining operates also required the inclusion of a language switcher to cater to both English and Lao-speaking users.

    Solution

    • Consistent Branding: By using the PanAust template, the Phu Bia Mining site maintains a strong visual and brand alignment with the parent company, providing consistency across the two sites.
    • Localised Content: Users can easily access information specific to Phu Bia Mining’s operations, community programs, and sustainability efforts.
    • Multilingual Support: The integration of the language switcher allows both English-speaking users and Lao-speaking users to navigate the site in their preferred language, enhancing engagement and inclusivity.
    • Improved User Experience: The site’s streamlined design and user-friendly interface ensure that visitors can easily find important information, access downloadable reports, and stay updated on the latest developments in Phu Bia Mining’s operations.

    Engagement & Approach

    OSKY’s goal was to efficiently create a robust, user-friendly, and visually aligned website for Phu Bia Mining by using the existing template built for PanAust. Our approach involved the following steps:

    1. Template Duplication: To ensure consistency in branding and design while minimising development time, we duplicated the successful WordPress template developed for PanAust and customised it to meet Phu Bia Mining’s specific requirements.
    2. Custom Content Adjustments: We adapted the template to include additional content blocks that highlighted Phu Bia Mining’s operations, achievements, and community engagement. This allowed us to create a distinct yet brand-aligned website that catered specifically to Phu Bia Mining’s audience.
    3. Video Integration: To further enhance the website and showcase Phu Bia Mining’s engineering technology, safety measures, and operational efficiency, we incorporated a streaming video loop. This allows users to engage with dynamic content that demonstrates the company’s commitment to innovative practices and safety standards in mining.
    4. Language Switcher Implementation:  Operating in a multilingual region, Phu Bia Mining required the website to be accessible in both English and Lao. We integrated a language switcher, enabling users to toggle between languages effortlessly and improving overall engagement with local stakeholders.
    5. Gutenberg Customisation: To empower Phu Bia Mining’s internal team, we customised WordPress’s native Gutenberg page builder, enabling site administrators to easily update content while maintaining design consistency. This provided Phu Bia Mining with long-term flexibility and control over their site.

    The Outcome

    The new Phu Bia Mining website was launched successfully, offering the company a strong digital platform that aligns with PanAust’s corporate identity while showcasing Phu Bia Mining’s cutting-edge technology and commitment to safety and efficiency. The site effectively communicates Phu Bia’s mission, operations, and community impact, and the integration of the language switcher enhanced user experience for a diverse, multilingual audience.

    OSKY’s efficient and culturally sensitive approach to developing Phu Bia Mining’s website resulted in a professional and impactful digital presence. The new site not only strengthens Phu Bia Mining’s online presence but also supports its mission to engage with local communities. By leveraging the existing PanAust template and customising it with tailored content and multilingual functionality, OSKY delivered a cohesive, user-friendly platform that has received positive feedback from stakeholders.

    We look forward to continuing our partnership with Phu Bia Mining and supporting their future digital initiatives.

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